Does GPSR apply to B2B sales?

If you're a B2B salesperson, it's critical to understand the obligations of the General Product Safety Regulation (GPSR). In this article, we'll focus on how B2B sales can be assessed under GPSR and the role of distributors in this process.

B2C vs. B2B Definition

GPSR is a regulation that primarily applies to consumer products. The differences between B2C (Business to Consumer) and B2B (Business to Business) as defined in Article 3 are important in terms of how products are marketed. While B2C refers to sales directly to the end consumer, B2B covers inter-business trade. However, when distributors sell B2B, the likelihood of offering products to the end consumer must be taken into account.

The GPSR Loads of the Distributor

Distributors have certain obligations under Article 14. These obligations are necessary to ensure the safety of products and to implement recall procedures where necessary. If a distributor is offering products to the end consumer, it is required to meet the GPSR requirements. This means ensuring the safety of products and providing appropriate documentation where necessary.

B2B → Transition of responsibility in the B2C chain

B2B sales can be part of a chain that reaches the end consumer. If the distributor sells products directly to the end consumer, the responsibility passes from the B2B manufacturer to the distributor and from there to the end consumer.

Is it only necessary for B2B vending makers?

For a manufacturer selling only B2B, it is important to assess whether there is an obligation to assign. If your products are in the EU market and have the potential to reach the final consumer, you may need to assign §§§GL3§. This is a critical step in ensuring the safety and consistency of your products.

Practical cases: showroom, fair, demo product

Situations such as showrooms, fairs, or demo products can affect GPSR practices in B2B sales. At such events, products can be presented to potential end consumers. In this case, it is the responsibility of distributors and manufacturers to be responsible for the safety and consistency of products.

Document Chain: Delivered to the Distributor

Documents given to distributors are important for ensuring the safety and consistency of products.

• Product safety reports - Manuals for use - Conformity documents

The completeness and accuracy of these documents is critical to meeting the GPSR requirements.

How do we help?

As a German-based §§§§§§§§§], we provide guidance to manufacturers and distributors who sell B2B on GPSR compliance. We are with you to ensure the safety of your products and provide the necessary documentation.

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